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Website maintenance & management

Website maintenance
without the website work.

Somebody has to keep the site online, updated, backed up, fast, and current. With Potenza, that somebody isn't you.

We configure and oversee hosting, apply technical updates, watch for outages and slowdowns, keep the SEO foundations intact, and make your routine content changes — hours, prices, staff, photos — when you text us. There is no CMS to learn and no support ticket to file. Hosting, domain, and third-party subscription charges are separate and client-paid.

Example text exchange with Potenza
3:19
PPotenza
  1. Can you change our Saturday hours to 9–2?
  2. Done.
  3. Sarah doesn't work here anymore. Can you take her off?
  4. Already gone.
iMessage

How it works

A website you never have to manage.

Most website companies build your site, launch it, hand you the keys, and disappear.

Then six months later you need to change something. Now you're logging into software you barely remember how to use, watching YouTube tutorials, or paying someone $150 to change three sentences.

Potenza works differently. We continue managing the website after launch.

You run your business. We'll run the website.

Why it matters

What happens to a website nobody maintains

Websites don't fail loudly. They drift. Nothing looks wrong from the owner's desk, and meanwhile the contact form has been silently failing for five weeks.

Most of the emergencies we get called about started as a maintenance item somebody postponed.

  • Forms stop delivering

    A mail setting changes or a spam filter tightens, and the quote requests stop arriving. Nobody notices, because a missing email looks exactly like a slow week.

  • Software goes out of date

    Plugins, themes, and libraries stop receiving security fixes. Sites get compromised through known holes in software that had a patch available months earlier.

  • The certificate or domain lapses

    A browser warning on your homepage costs more trust in an afternoon than a redesign buys back in a year.

  • Information goes stale

    Old hours, an old price, a phone number for a line nobody answers. Customers treat wrong information as a sign the business is careless — or closed.

  • Speed decays

    Full-resolution photos get added over the years, and the site that loaded in two seconds now takes eight on a phone at a job site.

  • Search visibility erodes

    Broken links, orphaned pages, and a sitemap that no longer matches the site. Nothing dramatic happens on one day; the trend just points down.

Potenza Managed

We keep it running.

$99

per month

Required $99/month management covers hosting configuration and oversight, upkeep, monitoring, and routine existing-content changes by text. Hosting, domain, and third-party subscription charges are separate and client-paid. Management is an initial 12-month commitment from launch, then month-to-month with 30 days' written cancellation notice by email or text.

What's included every month

  • Hosting configuration and oversight (charges separate)
  • Routine website maintenance
  • Security monitoring
  • Performance monitoring
  • Technical SEO maintenance
  • Google Search Console monitoring
  • Analytics monitoring
  • Broken link monitoring
  • Routine content edits
  • Text-to-edit service
  • Image replacements
  • Business hour updates
  • Price updates
  • Staff updates
  • Service information updates
  • Contact information changes
  • Basic announcement updates
  • Website backups where applicable
  • Ongoing technical oversight
  • Mobile compatibility monitoring

Included

What's an included edit?

If we're changing information that's already part of your website, it's probably included.

  • Change business hours
  • Update pricing
  • Swap a photo
  • Change a phone number
  • Update an employee bio
  • Add or remove an employee
  • Update existing service information
  • Change an announcement
  • Correct existing text
  • Update contact information
  • Replace an existing image
  • Update seasonal information

Most simple edit requests are designed to be completed quickly during normal business hours. Timing depends on the request and current workload.

Quoted separately

And what's a new project?

Some changes go beyond normal website maintenance.

  • Creating new pages
  • Major page redesigns
  • New website sections
  • Custom functionality
  • Booking system changes
  • E-commerce development
  • New integrations
  • Custom forms
  • Large amounts of new copywriting
  • New location pages
  • New SEO campaigns
  • Large content uploads
  • Database development
  • Custom applications

Changing your hours is an edit. Building an entirely new booking system is not.

These projects are quoted separately before work begins.

The value

What are you paying $99 a month for?

Not a login. Not a website builder. Not a hosting account you're expected to figure out yourself.

You're paying for someone to continue taking care of the website. Hosting oversight. Maintenance. Performance. Technical oversight. Routine edits. And somebody you can actually contact when something changes.

Your website stays our problem.

Example text exchange with Potenza
9:41
PPotenza
  1. We added a new service.
  2. Send us the details.
iMessage

Comparison

The old way vs. the Potenza way

Old way

  1. 1.Pay for website
  2. 2.Wait weeks or months
  3. 3.Website launches
  4. 4.Developer disappears
  5. 5.Learn CMS
  6. 6.Manage plugins
  7. 7.Handle updates
  8. 8.Figure out hosting
  9. 9.Pay for random edits
  10. 10.Something breaks
  11. 11.Find developer again

Potenza way

  1. 1.Tell us about your business
  2. 2.We build it
  3. 3.You review it
  4. 4.We launch it
  5. 5.We manage it
  6. 6.Something changes? Text us.
  7. 7.Done.

Service terms

Service and ownership terms

These are service summaries. Your signed client agreement governs the engagement; browsing this website does not accept a client contract.

Build payments and revisions

Every website package is paid 50% upfront and 50% before launch. All packages include four rounds of consolidated revisions within the original scope. Additional rounds or out-of-scope work are quoted and agreed before work.

Scope correction and fair accounting

Report original-scope defects in writing within 30 days after launch and Potenza will correct them at no additional charge, separately from the four revision rounds. New scope and third-party changes are not included. On development cancellation, Potenza accounts for actual earned work and authorized nonrecoverable expenses and refunds unearned deposits within 30 days; no punitive restart fees apply.

Monthly management

All website packages require $99/month management while Potenza manages the site. It includes routine existing-content edits requested by text, maintenance, security and performance monitoring, technical SEO upkeep, link checks, analytics and Google Search Console monitoring, applicable backups, and technical oversight. New pages, major redesigns, integrations, substantial copywriting, and custom development are quoted separately before work.

Hosting and outside charges

Potenza configures and oversees hosting. Hosting, domain registration/renewal, and third-party subscription charges are separate and paid by the client; they are not included in the $99/month management fee.

Cancellation

Management has an initial 12-month commitment from launch, then becomes month-to-month with 30 days' written cancellation notice by email or text. Early termination without cause during the initial term may require remaining committed fees only to the extent enforceable, reduced by avoided costs and mitigation with no double recovery. No remaining-term fees apply if Potenza terminates without cause or you terminate for uncured Potenza material breach under the signed agreement. Ending management does not revoke ownership of fully paid custom deliverables.

Ownership and licenses

Upon full payment, you own custom deliverables to the extent Potenza owns transferable rights. Reusable infrastructure and third-party/open-source assets remain subject to applicable licenses. You always own your domain, supplied brand materials, and data. Portability depends on licenses and technical requirements; unrestricted portability is not promised.

Optional handoff/export

A standard handoff/export costs $500 only if you request Potenza to perform the actual transfer work. It is not an ownership repurchase or a mandatory cancellation charge. Complex migration is separately quoted and agreed before work.

Nonpayment safeguards

For nonpayment, Potenza may suspend only website services it controls after the oldest unpaid undisputed invoice is 90 days overdue and at least 15 days' advance written suspension notice with a chance to cure. Any notice shown on the site is neutral: ‘Website temporarily unavailable’. Recoverable site/data is retained for at least 90 days after suspension. Client email, domain, and unrelated services are not affected; no shaming notice is used. Monthly management billing stops once suspended, while existing arrears remain due. Services resume within two business days after undisputed overdue balances are paid, subject to third-party availability.

Questions

Managed service questions

Is there an initial management commitment?

Management has an initial 12-month commitment from launch, then becomes month-to-month with 30 days' written cancellation notice by email or text. Early termination without cause during the initial term may require remaining committed fees only to the extent enforceable, reduced by avoided costs and mitigation with no double recovery. No remaining-term fees apply if Potenza terminates without cause or you terminate for uncured Potenza material breach under the signed agreement. Ending management does not revoke ownership of fully paid custom deliverables.

What if the delivered website has a scope defect?

Report original-scope defects in writing within 30 days after launch and Potenza will correct them at no additional charge, separately from the four revision rounds. New scope and third-party changes are not included. On development cancellation, Potenza accounts for actual earned work and authorized nonrecoverable expenses and refunds unearned deposits within 30 days; no punitive restart fees apply.

Is hosting included?

Potenza configures and oversees hosting. Hosting, domain registration/renewal, and third-party subscription charges are separate and paid by the client; they are not included in the $99/month management fee.

Who owns the website?

Upon full payment, you own custom deliverables to the extent Potenza owns transferable rights. Reusable infrastructure and third-party/open-source assets remain subject to applicable licenses. You always own your domain, supplied brand materials, and data. Portability depends on licenses and technical requirements; unrestricted portability is not promised.

Is there a handoff or export fee?

A standard handoff/export costs $500 only if you request Potenza to perform the actual transfer work. It is not an ownership repurchase or a mandatory cancellation charge. Complex migration is separately quoted and agreed before work.

What happens if an invoice is unpaid?

For nonpayment, Potenza may suspend only website services it controls after the oldest unpaid undisputed invoice is 90 days overdue and at least 15 days' advance written suspension notice with a chance to cure. Any notice shown on the site is neutral: ‘Website temporarily unavailable’. Recoverable site/data is retained for at least 90 days after suspension. Client email, domain, and unrelated services are not affected; no shaming notice is used. Monthly management billing stops once suspended, while existing arrears remain due. Services resume within two business days after undisputed overdue balances are paid, subject to third-party availability.

Do I have to manage my own website?

No. That's the point. Potenza manages the website for you.

How do I request changes?

For routine website changes, send Potenza a text with what needs to be changed.

How fast are edits made?

Simple changes can often be completed very quickly during normal business hours. Timing depends on the request and current workload.

Are edits included?

Routine changes to existing website content are included with the managed website plan. New pages, new functionality, major redesigns, integrations, extensive copywriting, and larger projects are quoted separately.

Do I need to learn how to use the website?

No. Potenza manages it.

Who owns my domain?

You always own your business domain, supplied brand materials, and data. Potenza can manage DNS and technical configuration; registration and renewal charges are separate and client-paid.

What happens if I cancel?

Management has an initial 12-month commitment from launch, then becomes month-to-month with 30 days' written cancellation notice by email or text. Early termination without cause during the initial term may require remaining committed fees only to the extent enforceable, reduced by avoided costs and mitigation with no double recovery. No remaining-term fees apply if Potenza terminates without cause or you terminate for uncured Potenza material breach under the signed agreement. Ending management does not revoke ownership of fully paid custom deliverables.

Your website doesn't need to become another job. We'll build it. We'll manage it. When something changes, text us.

Professional websites. Fast turnaround. Required $99/month management. Hosting charges separate.