Home & field services
A service business drowning in booking phone calls
Every job started with a phone call, a paper calendar, and a text message chain. Nothing was in one place, and double bookings were routine.
Read the breakdownOur work
Problems we've untangled
Each of these describes a real category of small business problem: what it looked like from the inside, how we approached it, and what changed. Written to be useful even if you never hire us.
A note on honesty: these are written as engagement scenarios drawn from the work we do. They contain no client names, logos, testimonials, or performance statistics, because we won't publish numbers or quotes we can't attribute. Named client stories will be added here as clients approve them.
Case studies
Retail
A retail shop rebuilding its sales tax workflow
Month-end meant exporting spreadsheets, hand-correcting categories, and hoping the totals matched what the point of sale reported.
Read the breakdownConstruction & trades
A contractor whose website loaded slower than a phone call
The site looked acceptable on a desktop in the office and fell apart on a phone at a job site — where nearly every customer was actually looking at it.
Read the breakdownHospitality & multi-site
A multi-location business with a time clock nobody trusted
Hours were recorded on paper at one location and in an app at another, then retyped into payroll by hand every two weeks.
Read the breakdownProfessional services
A business owner afraid to touch their own WordPress site
The site had been built years earlier with a page builder, a stack of plugins, and a theme that stopped updating. Every small change required a developer, and every plugin update risked breaking the layout.
Read the breakdownE-commerce & creative
A brand that outgrew its Squarespace template
The template looked professional in the demo, but the real business needed booking, custom intake forms, and integrations that Squarespace could only handle with workarounds.
Read the breakdownTell us what's not working
If one of these sounds like your business, the conversation is free and the answer might be that you don't need us.
Text Potenza
Text us at239-512-7123