Electrical contractor
Potenza design conceptMeridian Electric
Electrical work is bought on trust. The design leans technical and precise — clean grid, real detail, restrained color — because the visitor is deciding whether these people should be inside their walls.
Power done right.
Residential and commercial electrical work from licensed professionals.
Request serviceCall now
Residential electrical
→Commercial electrical
→Electrical repairs
Panel replacement & upgrades
Generator installation
EV charger installation
Power done right.
Residential and commercial electrical work from licensed professionals. Panels, generato…
Request serviceCall nowDesktop and mobile home page — design concept.
Additional page previews
Site structure
- Home
- Residential Electrical
- Commercial Electrical
- Service Areas
- About
- Contact
Individual service pages (built for local search)
- Electrical repairs
- Panel replacement & upgrades
- Generator installation
- EV charger installation
- Lighting installation
- Commercial electrical
- Emergency electrical service
The thinking behind the design
The challenge
- Residential and commercial buyers want completely different things from the same company.
- Most electrician sites look interchangeable, so price becomes the only differentiator.
- Emergency calls need a path that takes two taps, not a contact form.
Design approach
- Dark charcoal and white with a single electric accent used sparingly — industrial, not neon.
- Geometric type and a strict grid to signal precision.
- The hero splits immediately into Residential and Commercial.
- One page per service line, each with its own schema and internal links.
Conversion strategy
- Request Service leads; Call Now sits beside it for anything urgent.
- An emergency service strip stays visible on mobile.
- Every service page closes with the same two-button block.
Important features
- Separate residential and commercial paths from the hero
- Dedicated page per service line for local search
- License and insurance details stated openly
- Project gallery with real installation photography
- Service area coverage by county and city
- Short request-service form plus call and text buttons
Other examples
Fishing charter
Reel Line Charters
A Florida Keys charter site built to get a deposit down before the visitor closes the tab.
Plumbing & home services
Hartwell Plumbing
A trade site with one job: make the phone ring before the homeowner scrolls to the next result.
Used car dealership
Ridgeway Motors
Inventory-first dealership site where browsing on a phone doesn't feel like punishment.
Your business, your website
Tell us what you do and who you're trying to reach. We'll tell you what your site should look like.